An IIM-Kolkata graduate, Suresh is a pioneer in the field of analytics. He is known to be an entrepreneur, a business builder, and a disruptive thinker. He established Crayon Data in Singapore in 2012 with ambition vision to simplify the world’s choices.

His expertise in customer analytics was the foundation for RedPill Solutions, one of the earliest customer analytics consulting firms, set up in 2000 in Singapore. RedPill Solutions catered to the business analytics requirements of companies across Asia-Pacific, Middle East, Japan and Australia. RedPill’s clientele included the top global and regional brands and its cutting-edge analytics solutions, attracted the interest of global business leader IBM which acquired RedPill in 2009.

Suresh was considered a leading analytics evangelist globally in IBM. His role was to extend the company’s business globally. In his tenure with IBM, Suresh acquired analytics business from clients like JP Morgan Chase, Lloyd’s, Westpac, Axiata, China Unicom, China Mobile, Xerox and GlaxoSmithKline.

Suresh has over 28 years of experience in a variety of roles ranging from large enterprises to start-ups, setting up new companies or divisions and launching or turning around brands or businesses. He earlier worked with ABN AMRO (1998-2000), as Asia-Pacific Marketing Manager for the launch of the bank’s global Internet banking & personalization pilots. He had set up and ran JWT-Fulcrum – India’s first media buying agency (1995-1997) and with JWT (1989-1995), led the launch of Citibank cards, Citibanking, CitiPhone banking & many services that created Indian consumer financial services sector.

Suresh loves working with sparky people who see things as they think it should be not as they are; with daring clients who are willing to create the future; and courageous investors who are putting their monies behind our ideas for world domination.

He draws his inspirations from M.K. Gandhi, Peter Drucker and Muhammad Ali. Suresh is also a serious cricketer, a casual golfer, an avid reader, a lover of good music and cinema, and a keen follower of public policy.

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